Hey! Háng Sì *
嘿行肆
It is a local sports club in Chongqing, China. Their brand spirit is to bring the happiness and health of sports to young people, which can shape a better self by exercising to meet the challenges of tomorrow.
I designed the brand logo according to their branding spirit and derived a series of design elements simultaneously.
* Hey! Háng Sì: Local idiom means unobstructed freedom, keep running.
TYPE: Identity, Branding System
